Saving Lives,
One Baby at a Time.

Drowning is the leading cause of accidental death in children aged 1-4. Our mission is to change that through survival swim education and advocacy.

Our Mission

With The Swim Company Foundation, we are committed to reducing childhood drowning rates by making survival swim education accessible, affordable, and essential. Our goal is to ensure that every child has the opportunity to learn life-saving aquatic skills, regardless of socioeconomic barriers.

By following the proven model of public awareness campaigns like the “Back-to-Sleep” initiative, which significantly reduced Sudden Infant Death Syndrome (SIDS), we aim to create lasting change in drowning prevention efforts nationwide.

How The Swim Company Foundation Will Succeed

We are determined to follow the model of the “Back-to-Sleep” initiative, which successfully reduced SIDS-related deaths by 70%. If we achieve a similar impact, we could save over 4,800 children annually from drowning-related deaths.

Survival Swim Training Awareness – Ensuring all parents are educated on the importance of early swim competency.

Legislative Advocacy – Working to make survival swim lessons a national standard for drowning prevention.

Financial Assistance – Providing scholarships for children whose families cannot afford survival swim lessons.

Instructor Development – Expanding the number of certified survival swim instructors nationwide.

The Tragic Statistics

  • Drowning is the #1 cause of accidental death for children aged 1-4 in the U.S. (CDC).

  • 69% of drownings occur when a child is not expected to be near water.

  • 86% of drowning victims are boys aged 18 months – 4 years.

  • On average, 3,536 fatal unintentional drownings occur annually in the U.S. – about 10 deaths per day.

  • 1 in 5 drowning victims is a child under 14 years old.

Our Impact & Recognition

The Swim Company Foundation was the first swim program in the U.S. to receive an “essential business” designation during the COVID-19 pandemic, allowing swim lessons to continue amid increasing childhood drowning rates.

Key Partnerships & Advocacy

  • CAL FIRE: Partnering with California’s 21,000 firefighters to raise awareness about drowning prevention.

  • American Academy of Pediatrics (AAP): Supporting the latest pediatric recommendations for early swim lessons.

  • First 5 California: Seeking grants to fund survival swim programs for low-income families.